If you are a team leader or manager or senior of a large or small retail store. If you are a new manager or team leader. Or if you you are an experienced manager or team leader looking to refresh you ideas and activities. This guide would also well serve a senior store person looking to equip themselves for store management.

If you are aiming to achieve the best possible store profit: Draw the best results from your team: Looking to refresh your thinking on retail store management: Be more creative in store promotion, presentation or how to pursue extra sales: Gain more insight into store systems, procedures and processes to protect store profit.